-
Our Experts
Amar Urhekar
EVP Japan and APAC
McCann Healthcare WorldwideAmar is currently responsible for managing the Japan and APAC operations of McCann Healthcare Worldwide network and is based out of Tokyo. McCann Healthcare Worldwide is the largest healthcare communications agency network in the region with an employee strength of more than 350 dedicated professionals offering healthcare professional marketing and advertising, medical communications, DTC advertising, public health behavior change, and public relations across every media channel. He took over as EVP Japan and APAC for McCann Healthcare Worldwide in March 2009. An alumnus of Kellogg’s School of Management, Amar is a qualified pharmacist and an MBA. A visiting lecturer at Indian Institute of Management Kozhikode, Amar is a regular speaker/chairperson at local and regional Pharma/Bio Tech conferences in APAAC. 
Bill Cooney
President & CEO
MedPoint Communications, Inc.Bill Cooney leads MedPoint in providing novel digital solutions for the new medical marketplace. He has been active in the health care industry for 27 years, including sales and marketing positions at Wyeth and Abbott. Bill helped start-up the medical education business of Publicis prior to founding MedPoint in 1990. MedPoint innovated live digital speaker programs in 1993 and today is a leader in virtual meeting services to biotech/ pharma. Bill is a frequent speaker and author on digital media, instructional design, and the evolving pharma sales rep. In 1999 Bill founded the PeerPoint Medical Education Institute, an independent accredited provider of CME. 
Bill Drummy
CEO
Heartbeat DigitalBill Drummy is CEO of Heartbeat Digital, an independent interactive marketing and software company he founded in 1998. Heartbeat is headquartered in New York, with offices in Brussels, Geneva, Paris and London. Named one of pharma’s “100 Most Inspiring People,” by PharmaVoice, Bill has provided strategic guidance at the highest levels for Amgen, GSK, sanofi-aventis, UCB and many other leading pharma and biotech companies. Bill’s reputation as a strategic thinker is well-known; he’s regularly published on industry issues and has been a featured speaker at major industry conferences, including DTC National ePharma Summit, and the Conference on Marketing. 
Joe Meadows
Vice President, Marketing & Creative Services
Catalina Health ResourceCatalina Health Resource is a leading provider of healthcare marketing, communication and education services. Catalina is used by pharmaceutical companies and healthcare product manufacturers to communicate directly with patients and consumers through a network of leading pharmacy retailers and food-drug chains. This unique network gives companies the ability to reach over 125 million patients throughout the United States.