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Our Experts
Dave Escalante, Jr., SK&A & OneKey
Our Current Topics
Email Marketing
Recent Questions
By specialty, which group of physicians are most likely to open an email, and which group is the least likely? What tactics can improve open rates among the group least likely to open a message?...
What are the most common email campaign types and which physicians are being targeted?...
Which pharma or biotech company, in your opinion, uses offshoring of commercialization activities particularly well, and what benefits has this company derived from offshoring?...
Which commercialization activities are best for offshoring, and what are the advantages a company can get by offshoring some of these activities?...
Based on your comment, could you cite compliance with maintenance oncology treatments (chronic therapy)....
What types of programs make for an “ideal” virtual speaker event? Can all local events be replaced by virtual speaker events? If not, what would be the occasions that a local event would be preferable?...
You have quoted information from Cutting Edge Information that honoraria for virtual speaker meetings can be 67% to 70% lower than honoraria for local events? What is the typical payment rate for a virtual meeting speaker compared with an in-person meeting speaker?...
